Client: Lucent / MC2

Challenge: Provide high-end technical support for Lucent while creating an original look with MC2 not to be duplicated on the Supercomm 2003 tradeshow floor.

Solution: Deliver state-of-the-art computer, data display solutions, and support to meet the high-end requirements of the booth and "Studio" Theme of the separate theatre.

Description: When Lucent needed technical support with a flare for original presentation to display their latest projects and achievements at the Supercomm 2003, Hi-Tech was their choice. Lucent's booth and separate "studio" themed theatre presented a variety of technology challenges which Hi-Tech met with precision and panache. Hi-Tech's expertise in computer hardware and support, combined with their attention to aesthetic detail, assisted Lucent in winning the "Best Booth Design" for Supercomm 2003.

Working hand in hand with MC2, Hi-Tech provided computer and data display solutions to over 40 workstations throughout the 90' x 90' booth, each with its own special requirements. Combining Xeon chip computers with same model Dell casings and monitors along with Hitachi plasma screens, Hi-Tech provided solutions that both technically met the requirements and remained true to the design of the booth. And in the neighboring 30' x 30' "studio" theatre, Hi-Tech rose to the challenge of supporting live talent and interactive media to encompass the audience and create a "news studio" effect. Hi-Tech first assembled a computer system that could run Macromedia Director in the 16:9 format, and then made sure that the producers could switch between all sources. Using 4 computers, 1 DV Cam, 3 live digital cameras, and the Folsom Screen Pro Plus as a Matrix/Router, Hi-Tech made it possible to put any image on any screen at any time. The overall effect was both stunning and award-winning!

Learn more about Hi-Tech's expert tradeshow rental team.

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